June 23, 2025
Rigid boxes, also known as set-up boxes or luxury packaging boxes, are a type of high-end packaging made from high-density paperboard—typically ranging from 800gsm to 1800gsm. These boards are wrapped with decorative paper, printed art paper, or specialty finishes like textured paper or coated paper.
Unlike folding cartons or corrugated boxes, rigid boxes do not fold or collapse easily. Their solid structure delivers superior durability, a premium look and feel, and strong visual shelf presence—making them ideal for luxury products.
Crafted through precise cutting, edge wrapping, pasting, and finishing techniques, rigid boxes offer a polished, elegant packaging solution. They not only protect the enclosed product but also serve as a branding tool, creating an elevated unboxing experience that reflects quality and craftsmanship.
Rigid boxes can be manufactured in various forms to meet product requirements, branding goals, and structural aesthetics. The most popular styles include:
Equipped with a hinged lid and built-in magnets for secure snapping closure
Opens like a book, perfect for enhancing the unboxing experience
Ideal for cosmetics, high-end electronics, and fashion accessories
Delivers a clean, sophisticated presentation with magnetic appeal
Comprises a sliding drawer and a hard outer sleeve
Can include foam, velvet, or cardboard inserts for added protection
An excellent choice for jewelry, perfume, watches, and small tech products
Provides a layered, interactive packaging experience
Crafted into heart shapes, round boxes, multi-cornered designs, or custom die-cut forms
Ideal for seasonal promotions, limited-edition products, and brand storytelling
Visually striking and highly marketable
Higher production complexity but unmatched branding impact